Meaning behind the name "Unari"
In Japanese, Unari (うなり or 唸り) refers to those deep, primal sounds that command attention - the groan, roar, howl, or hum that cuts through everything else. Think of the sound a lion makes when it wants the world to know it's there, or the low rumble that makes you feel something in your chest before you even hear it. That's exactly what we wanted our brand to represent. Not the polite whisper of background music, but the kind of sound that moves you - literally and emotionally. The kind of audio experience that doesn't just play in the room, but fills it, owns it, transforms it. When we discovered this word, we knew we'd found our identity. Unari isn't just a name - it's a promise. It's about creating audio experiences that are as bold and uncompromising as the sounds that inspired us. Because sometimes the most powerful things come from the deepest places. Every product we create carries that spirit: authentic, powerful, and impossible to ignore. Just like the sound that gave us our name.